Bootstrapping a web development business usually means having little money for traditional advertising. Using the power of teaching is a great way to prospect and onboard awesome client partners.
During the this presentation, you’ll learn about:
- The perfect client relationship.
- How your clients find you + the customer buying process.
- Methods for finding customers.
- A new approach to prospecting and on-boarding clients.
Here are some additional things to consider when preparing for and scheduling your event.
What to look for in a venue:
- Sufficient wi-fi for anticipated number of attendees; at least 2 MBPS per attendee
- Desk or table space for participants with room for laptop, materials and note taking
- Dry erase board (and/or flipchart) with working markers
- PC-to-projector adapter(s)
- Power outlets, at least one per attendee
- Projector screen
- Projector with VGA or HDMI input
- Well lit
- Freedom from local distractions; minimal background noise
Things to have / do prior to the day of the workshop:
- Print any class materials
- Pre- and post-class surveys ready/sent
- Roster with contact info for participants
- Slide deck
- Send email with Pre-Workshop info to participants
- Welcome them to the workshop with date, time, and location
- List objectives for the training
- Provide list of what to bring:
- Laptop with wi-fi capability and Chrome or Firefox browser installed
- Pad and pen for notes
- Ask attendees to be on time and notify you if they will be late or unable to attend
- Send follow-up email one week before training to restate first email and any additional information or directions, such as parking suggestions or how to access the building/room
- Confirm availability and preparedness of support person if size of workshop requires (any group over five is best served by two facilitators; one trainer and one assistant who is familiar with the training)
- Confirm room reservation
- Determine the location of water and restrooms